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| Section | Weight | Objectives |
|---|---|---|
| Audience Solutions | 15-20% | - Audience targeting and segmentation
|
| Video Campaign Creation for Awareness | 20-25% | - Build awareness campaigns
|
| Marketing Objectives on YouTube | 15-20% | - Align campaign objectives with business goals
|
| Brand Safety and Suitability | 10-15% | - Protect brand reputation on YouTube
|
| Video Ad Formats | 10-15% | - Choose appropriate video ad formats
|
| Why Advertisers Choose YouTube | 10-15% | - YouTube audience reach and engagement
|
| Measurement and Optimization | 10-15% | - Measure and improve campaign performance
|
Yes — download the free Google Ads Video Professional Assessment demo and inspect the material before buying. Purchases include the right of free updating for 365 days, with latest versions emailed promptly upon release; renew afterward at 50% off.
The Google Ads Video Professional Assessment blueprint covers 7 domains — including Why Advertisers Choose YouTube (10-15%), Measurement and Optimization (10-15%), Marketing Objectives on YouTube (15-20%). Budget your limited hours by weighting; the complete outline above lists every subtopic.
The Google Ads Video Professional Assessment is Google's certification exam for Google Ads, at the Professional level. It's among the most authoritative credentials in the field — for those aiming at Google careers, it's the first step. Related credentials include Google Ads Certifications, Google Ads Search Certification, Google Ads Display Certification, Google Ads Measurement Certification.
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No formal prerequisite. Google recommends hands-on experience with Google Ads and YouTube advertising campaigns. Vendors update eligibility rules over time, so verify the current requirements on the official page (official Google-Ads-Video exam page) before registering.
75 minutes for 50-60 questions. Time-pressed candidates should rehearse the clock: short timed sets on busy days, full simulations on free ones.
You want to get recommendations for features, settings, and solutions for your Google Video campaign. How can you get the information you need when setting up a campaign?
Correct Answer: D 🗳️
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A winery is preparing a Video action campaign intended to attract customers to their website for their holiday sale. Which of the following creative best practices should they implement to encourage consumer interaction?
Correct Answer: D 🗳️
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A marketing manager started a Video action campaign one month ago. Two weeks ago, they added InMarket and Custom Audiences to the campaign. Currently, they've spent 80% of the campaign budget. What action would you recommend next to grow conversion volume?
Correct Answer: D 🗳️
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Mixing ad formats is a good idea, and you know that. But which mix of awareness ad formats should you use if your goal is efficient reach?
Correct Answer: A 🗳️
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If you want to generate leads for your business and it's your first time creating a Video action campaign, what ad formats should you expect to be used?
Correct Answer: D 🗳️
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